Program of the 1st CHINA CRISTAL AWARDS
Please make sure you always have your badge as it will be controlled at the entrance of every conference, awards ceremony and lunch / dinner.
TUESDAY 21 APRIL 2009
| Timing | Place | Topic |
| 1.00pm 2.30pm |
Sofitel Pudong | LUNCH Lunch organized with the members of the jury of the China Cristal Awards |
| 7.30om | Sofitel Pudong | DINNER Dinner organized with the members of the jury of the China Cristal Awards |
WEDNESDAY 22 APRIL 2009
| 9.00am 1.00pm |
Sofitel Pudong | COMPETITION SCREENINGS Film Cristal Europe, Middle East & North Africa |
| 9.00am 1.00pm |
Sofitel Pudong | COMPETITION SCREENINGS Outdoor & Magazine Cristal Europe, Middle East & North Africa |
| 9.00am 1.00pm |
Sofitel Pudong | COMPETITION SCREENINGS Cyber Cristal Europe, Middle East & North Africa |
| 1.00pm 2.30pm |
Sofitel Pudong | LUNCH Lunch organized with the members of the jury of the China Cristal Awards |
| 2.30am 4.30pm |
Sofitel Pudong | COMPETITION SCREENINGS Film Cristal Europe, Middle East & North Africa |
| 2.30pm 6.00pm |
Sofitel Pudong | COMPETITION SCREENINGS Production Cristal China, Europe, Middle East & North Africa |
| 2.30pm 6.30pm |
Sofitel Pudong | COMPETITION SCREENINGS Cyber Cristal Europe, Middle East & North Africa |
| 2.30pm 6.30pm |
Sofitel Pudong | COMPETITION SCREENINGS Magazine Cristal Europe, Middle East & North Africa |
| 7.30pm | Sofitel Pudong | DINNER Dinner organized with the members of the jury of the China Cristal Awards |
THURSDAY 23 APRIL 2009
| 9.00am 10.00am |
Sofitel Pudong | YOUNG DIRECTOR’S FORUM Screening of the films of the 7 winners |
| 10.00am 11.00am |
Sofitel Pudong | CONFERENCE: “Presentation of the 2008 Gunn Report” Emma WILKIE, Managing Director - Gunn Report |
| 11.00am 12.00pm |
Sofitel Pudong | MAGISTER CONFERENCE: “The Future of the China Advertising landscape: emergence of local brands, impact of the financial crisis, digital universe, key multinational client challenges and evolving consumer psychology” Tom DOCTOROFF, Greater China & Japan CEO & North Asia Area Director - JWT Followed by a question & answer session with Lisa MOVIUS, Journalist |
| 12.00am 12.30pm |
Sofitel Pudong | CONFERENCE: THE BLENDERS Enrico MONTANGERO, President - The Blenders |
| 2.00pm 2.45pm |
Sofitel Pudong | SHOWCASE - CONFERENCE: “Analysis of the European Meribel Cristal Festival and MENA Cristal Awards Production Cristal Prize list and presentation of the International Production Cristal” Christian CAPPE, CEO - Cristal Festivals Network |
| 2.45pm 3.00pm |
Sofitel Pudong | SHOWCASE - CONFERENCE: “The best of international advertising production” Florence JACOB, Executive Producer - Wanda Productions |
| 3.00pm 3.45pm |
Sofitel Pudong | DEBATE: “China is on the verge of becoming the first commercial power in the world and the advertising business is following the same path. How can the Chinese production business become a worldwide reference as well?” Moderated by Edmond TAO, Executive Director - Eagle Communication Speakers: - Ric DILANNI, Executive Producer - House Films Shanghai - Anita LEUNG, Head of TV Production - Leo Burnett Greater China - Alexandre TREFI, Producer - The Gang Films Hong Kong - Members of the Production jury |
| 3.45pm 4.30pm |
Sofitel Pudong | MAGISTER CONFERENCE : “The changes of communication trend during the financial crisis” Pully CHAU, CEO - Saatchi & Saatchi China |
| 4.30pm 5.15pm |
Sofitel Pudong | CONFERENCE: “Beyond advertising in China, a new era of integrated marketing communication” Zhang HUI XIN, Chief Editor - China Advertising Magazine |
| 5.15pm 6.15pm |
Sofitel Pudong | MAGISTER CONFERENCE: “Brand innovation and how Pepsi do it” Carol POTTER, CEO - BBDO China Harry HUI, Chief Marketing Officer - Pepsico China |
| 7.00pm | Sofitel Pudong | AWARDS CEREMONY & TRIBUTE TO WONG KAR WAI “Visionnary Cristal” - WONG Kar Wai, Director |



